Awe Inspiring Ads

Posted by Lua Cooper
22 11 2013

Ads are created to make you buy – buy a product, buy into a concept, buy into a lifestyle. The ads that really stick are the ads that go a step further, often in a more abstract way than some good angles of the product at its shiniest.

Ads, like stories, if told well can inspire you to change – your lifestyle, your hobbies, your mind-set.

Here is a collection that not only struck a serious chord with me, but also with millions of others around the world.

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Van Damme has inspired me to take up gymnastics and work on my fitness. I’ve just renewed my subscription to the gym – and I plan to start using it!


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How we see ourselves, and how others see us. Dove proved how harshly we women judge ourselves – and why we shouldn’t. #WeAreBeautiful


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My personal favorite, having inspired me to give many olive branches – Foot Locker’s ‘Week of Greatness’. If Mike Tyson and Evander Holyfield can hug it out and make up, anyone can.

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