Case studies

Fashion & Beauty High Street Retailer

Classic solution
Classic solution

In a fast moving consumer driven marketplace, companies can often find themselves with excess, short dated or obsolete stock or assets which are tying up capital that could be better utilised within the business or are facing a write down in value. Active classic solution allows clients to use these assets to part fund future marketing activity or business costs, releasing the capital or realising Extra Value from the asset.

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Case study classic solution – fashion and beauty

The Challenge

A major high street fashion store came to Active when they found themselves with a large amount of capital tied up in previous year’s fashions which they were unable to sell.

Our Solution

  1. Active agreed to purchase the out of fashion clothing from the client, restoring the full value to the fashion store by issuing Trade Credits
  2. The clothes were sold to a specialist clothing remarketer, where they were de-branded and sold on via independent outlets
  3. The client received the full value of the stock in Trade Credits and therefore did not have to take a hit on their profit and loss account or have to reduce or cut other budgets such as marketing
  4. The Trade Credits were used to increase the marketing budget, delivering incremental TV,radio and press activity

The Benefits


Photo of John Charlesworth

Contact us

If you'd like to find out more about our Corporate Trade and working with us, get in touch with John Charlesworth, our Head of Commercial Partnerships by email or phone

020 7520 6630

This solution could work for you if you...

  • Have capital tied up in slow moving or obsolete assets

  • Want to restore value to the business

  • Are looking to increment UK Marketing budgets