Pay As You Go Trade Credit Deal

Client:

Major UK bank

Issue:

The bank wanted to use Corporate Trade for the first time to help increase their marketing budget.

Solution:

Active placed media prior to the client paying for their Trade Credits.

Benefit:

Over three years, Active has Traded £5,000,000 media and spent £500,000 of Trade Credits. The client is now looking at expanding the media opportunities and look at proactively supplying underperforming assets for Active to purchase ahead of any media Trading.

This deal could work for you if you:

  • Want to look at how you can utilise your assets to increase your marketing spend
  • Are risk adverse and want to try the process first
  • Are a manufacturer or service based company