Press Coverage

Active International makes senior hire

Lynsey Barber 02 Mar 2011

Active International has appointed Gemma Atkinson as head of business development.

She moves to the new role from Digital Cinema Media where she was sales director and brings over 13 years of experience to Active International. In the new position Atkinson will develop sales strategies targeting advertisers and media agencies.

Atkinson will report into Active International’s commercial director Matt Shreeve.

“Her business skills and extensive media industry experience will be a great asset to the team. The fact she has worked with Active in the past will mean she will be able to quickly slot into the team and can make an immediate contribution towards building on the excellent progress the company has made over recent years,” said Shreeve.


Gemma Atkinson

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